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Not only does the promotion of diversity in the workplace not help executives in their performance evaluations, but the behavior actually hurts women and nonwhite executives, found a University of Colorado Boulder study.

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Women and nonwhites who favor and promote other women and nonwhites through hiring decisions, for example, receive much worse ratings from their bosses than those who follow the status quo, according to听, published online this month in the听Academy of Management Journal.

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鈥淔or all the talk about how important diversity is within organizations, white and male executives aren鈥檛 rewarded, career-wise, for engaging in diversity-valuing behavior,鈥� said lead authors David Hekman and Stefanie Johnson in an听听they contributed this month to the听Harvard Business Review (HBR).听鈥淎nd nonwhite and female executives actually get punished for it.鈥�

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Hekman is an associate professor and Johnson is an assistant professor, both of management and
entrepreneurship at 抖阴短视频-Boulder鈥檚听.

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For the study, 350 executives took a survey gauging their own diversity-valuing behaviors including whether they respect cultural, religious, gender and racial differences; value working with a diverse group of people; and feel comfortable managing people from different racial or cultural backgrounds.

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In a separate confidential survey, bosses and peers rated the same 350 executives on diversity-valuing behaviors, competence and performance. Diversity-valuing behavior was negatively related only in the evaluations of the female and nonwhite executives. 听听

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In addition, 307 working adults reviewed a hiring decision made by a fictitious manager for the study. The participants read a description of the hiring decision, saw a photo of the manager that revealed their race and gender, and completed a survey to rate the manager on competence and performance.听

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Participants rated nonwhite managers and female managers as less effective when they hired a nonwhite or female job candidate instead of a white male candidate.

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The result has serious implications, said Hekman and Johnson in their听HBR听piece.

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鈥淥ur set of studies suggests that it鈥檚 risky for low-status group members to help others like them,鈥� said Hekman and Johnson. 鈥淎nd this can lead to women and minorities choosing not to advocate for other women and minorities once they reach positions of power, as they don鈥檛 want to be perceived as incompetent poor performers.鈥�

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Hekman and Johnson will present their research at the White House on Tuesday, April 12. The event, recognizing National Equal Pay Day and centered around discussion on how companies can change, will include other speakers, as well as Fortune 100 corporate executives, heads of chambers of commerce and organizations like the NAACP.

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Maw-Der Foo, associate professor at the National University of Singapore, and Wei Yang, a doctoral student at the University of Texas at Austin, co-authored the paper. Foo was a faculty member and Yang was a doctoral student at the Leeds School at the time of the study.